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Marketing 101

Marketing isn’t just an important part of your business - it is your business. All aspects of your company depend on how you market it. The results you want from your marketing efforts will essentially be selling your company’s products or services, but it’s much more than taking a nice picture or having an aesthetically pleasing Instagram layout. For example, advertising, product design, and consumer research are great ways in matching your product to your following base. The value of marketing comes from allowing businesses to attain long-lasting relationships with their audience and the individuals they work with.  Quality content and photographs, especially in today’s world, increase the connection a business has with their audience in an effective way. The...

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The Virtues of Laylatul Qadr

Narrated by Abu Hurairah (RA): Allah’s Messenger (S) said, “Whoever establishes the prayers on the night of Qadr out of sincere faith and hoping to attain Allah’s rewards then all his past sins will be forgiven.” [al-Bukhari] The last ten days of Ramadan are blessed by Allah with unique virtues - the most important of them being that Laylatul Qadr is among these ten days. Many indications are described on the Night of Decree such as the Quran being sent down, the solidification of the destiny of Allah’s creatures for the following year, who will be destined for Paradise, and everything else that Allah decrees to happen will occur in the following year. Laylatul Qadr carries veneration in its night...

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Power of Supplication

And when My servants ask you, [O’ Muhammad], concerning Me - indeed I am near. I respond to the invocation of the supplicant when he calls upon Me. So let them respond to Me [by obedience] and believe in Me that they may be [rightly] guided. {al-Quran, 2:186} Dua is a form of prayer or supplication where we gain the opportunity to converse with Allah (SWT). Since Ramadan is a time to strengthen our connection with al-Jabbar, the Omnipotent, dua becomes an important aspect in building that love, sukoon, and trust in Him. In Allah’s beautiful words above, He clearly states that He is listening to us at every moment that we intend to pray to Him- so, do not...

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Speak Peacefully With Others

Speaking with peace and respect - this is the most honorable way to give regards to your loved ones. The role of respect and peace in Islam begins with loving and obeying the commandments of Allah (SWT) and from this respect come all the morals and mannerisms that are fundamental as a Muslim. “And speak to him with gentle speech that perhaps he may be reminded or fear [Allah].” {al-Quran, 20:44} Respect for humanity means to love for our fellow brothers and sisters what we love for ourselves. The beautiful foundation of our religion is that it binds respect to peace, love, and compassion, making it easier for us to honor our Lord and His creations. Our Deen teaches us...

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The Power of Intentions & Being Present with Allah (SWT)

The Days of Mercy begin tomorrow, and this is a time to set our intentions for the next 30 days of fasting and recognize the mercy of Allah (SWT). This is a wonderful time to set, reset, and check our intentions for how we want to balance our time between worldly obligations and our elevated ibadah (worship). Intentions are the WHY of what you want to do and who you want to be when Ramadan is over. Why do you want to read the Quran daily? Why do you want to spend extra time learning hadith? Why do you want to learn the translation of a surah you have dedicated to learning during the month of Ramadan? Checking your intentions...

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